eBay Free Insertion Fees Now A Permanent Feature – But There’s a Catch!!

Great news for casual, or low volume sellers!!  eBay has now made free insertion fees a permanent feature.  This means if you only sell things now and again, OR you don’t sell enough to be a PowerSeller or Top-Rated Seller, and you don’t have an eBay Store you will now pay nothing to list your items.  There is a maximum of 30 free listings per month, but for the casual seller this would be heaps.

So, I hear you say, “That’s great!  But what’s the catch?  You don’t get anything for nothing today!”

Well, yes, there are a couple of small catches.

1.  eBay will be adding an advertisement to your listing page.  Personally I don’t think this distracts the buyer looking at your item, but some people disagree.
See below for a view of one of my own listings on my personal account that has the new advertisement on it.  (This account I use primarily for personal buying so it is neither a PowerSeller or Top-Rated Seller account and does not have an eBay Store attached to it at the moment.)

2.  The eBay final value fee (FVF), once the item is sold, rises from 5.25% to 7.9% and is capped at $49.95 if you did sell something really expensive.

So, what are the benefits of this to you?

1.  If your item doesn’t sell there is no cost to you.  So now is the time to grab out those items that you were contemplating listing but didn’t want to risk paying insertion fees if the item didn’t sell.  It gives you a ‘no-risk’ venue to sell your old stuff!

2.  It’s not just for items that start at 99 cents in an auction format!  You can start your item price at anything you wish, and have it listed as an auction, classified ad or ‘Buy-It-Now’ and the insertion fee will still be FREE!

3.  You will get free gallery images which used to cost you an additional 59 cents per listing.  Now there is absolutely no reason why the casual, or inexperienced seller, should not have an image showing in the search results!!  The gallery images helps draw people to your listing.  You would be surprised how many people just never click on a listing if there is no gallery image to get their interest.

Check out these links for all the details:-
http://www2.ebay.com/aw/au/201201.shtml#2012-01-18143712
http://pages2.ebay.com.au/News/InsideSelling/September_2011_fee_changes_-_C2C_sellers

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Choosing the best postage method

I recently had someone referred to me by my own eBay mentor, Suzanne Wells, in the USA.  They were wanting to find out the best way to post items in Australia.  Here is the question they had for me:-

Hello Andrea,
I was referred to your blog by Suzanne Wells from Allexperts after she was unable to answer this question.  I am in Australia and planning to sell some unwanted items on eBay, and I am unsure about which shipping options to select (package type, costs).  Also, do I need to attach a shipping label?  I am planning to sell things such as an iPod Shuffle, flash drive, computer carry case and small stationery items.
Thanks,
D

Here is my response to their questions:-

Hi D,

I sure can help you with that.

You don’t need to do anything like attaching a shipping label, a lot of that stuff is what they do in the USA.  Their postal service is a lot different to ours.  I believe they have several different postal services that they can use whereas we really only have Australia Post.  The only time we need to attach anything extra is if the parcel is going overseas, you would then need to attach a customs declaration.  This is a small form that the Australia Post outlet will let you know about when you post the item.

The easiest way to post anything is using our postpaks.  You would have seen these in an Australia Post outlet or maybe even received something this way.  There are heaps of different sized satchels, padded satchels and boxes available.

When you list something on eBay simply use ‘calculated postage’ and place the weight and dimensions of the parcel in the listing form.  Also just place the cost of the postpak and any other packaging materials in as a handling cost (only put in the costs of what it cost you, it’s not a place to try and get extra money).  That way the postage cost will be shown on the buyers screen as eBay and Australia Post work together to calculate the postage cost based on where the buyers computer is located.

Australia Post also has an online postage calculator.  Go to http://auspost.com.au, then click on ‘Calculate Postage’.  Have a play there with different sizes and weights so you can get a feel for prices.  Keep in mind that if something costs too much to post it may not get any bidders, especially if the postage costs are higher than the purchase price.

We have also got an online postage service through Australia Post at www.clickandsend.com.au, but in the end you still need to take it in to the post office to lodge it so it really doesn’t have much benefit yet.

Keep it simple to start with and sell a few smaller cheaper items first to get your feet wet with the postage stuff.  Once you sell a few things you’ll really get to know what postpak you want to use.

With the items you have mentioned in your email I would suggest:-

- a postpak box and bubble wrap for the ipod shuffle, with registered post (extra $3.05 paid by the buyer, so it is added in as a handling fee)

- a small padded postpak for the flash drive (I actually used to import them and sell them on eBay)

- a large toughbag postpak for the computer carry bag (I hope you mean laptop bag??)

- for the small stationary items just make a judgement on that if they could break a box is best, if not the padded satchels are fine.

The decision is really based on what would get the items to the buyer in perfect condition.  They can get bashed around in the post so protection is important.  At the end of the day if something arrives broken the seller gets blamed not Australia Post.

Feel free to let me know if you need any extra help as I’m more than happy to you learn about selling.  I’ve got a blog that I post stuff to specifically for selling on eBay Australia at www.onlineauctionresources.com.  There might be some stuff there to help you as well.

When you get some listings up let me know, I’m more than happy to take a look and give you some tips on good ways to list or wording for listings!!

Kind regards,

Andrea

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Great reasons to shop online

As if we really needed to find a reason to go shopping!!

Today we can go shopping 24 hours a day, 7 days a week, 365 days a year.  It doesn’t matter whether it is the middle of the night, a public holiday, snowing outside or you are stuck in bed with the flu.  You can get hold of absolutely anything you desire just by sitting in front of your computer or iPad tablet device with your credit card or PayPal account in hand.

The benefits of shopping online are many.  You can:-
- just window shop without the hassle of pushy sales assistants
- look around for the best price possible
- post links to items on social networks, like Facebook and Twitter, to drop hints to friends and family about gifts you would like to receive
- avoid the traffic and crowds of people in shopping centres (especially during the peak holiday periods!)
- get it all delivered right to your door without ever leaving the house

Those are just a few of the reasons why I love online shopping.  Here’s another article that has been written with more reasons to shop online.
http://www.sheknows.com/shopping/articles/801374/reasons-to-shop-online?mid=5790681

The internet is full of online stores that want your business.  From eBay to Amazon, and now most ‘brick & mortar retailers now have an online presence.  Even the small home-based e-tailer can compete with the larger stores just buy opening up their own online store.

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10 Things You Didn’t Know About eBay

The American version of the monthly magazine The Woman’s Day has recently done an article about eBay.  It is titled “10 things you didn’t know about eBay’.

In the article Skip McGrath has been interviewed.  He doesn’t get much of a mention in it, but there is enough to give him some great advertising for his site and newsletters.

You can read the article here:-  http://www.womansday.com/life/saving-money/10-things-you-didnt-know-about-ebay-110413

 

If you would like to receive Skip’s regular newsletter you can do so here.

Newsletter for Professional eBay Sellers

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eBay USA has a new TV campaign

eBay USA has started a new television campaign.  There are five short 30 second ads that all put a fun real-life situation as a reason to use eBay.  Click here to see the five ads that are being shown.

It’s a great way for eBay to try to start getting back some of the shopping traffic that has been moving over to other buying platforms over the last year or so.  Click here the press release that talks about they hopes for the campaign.

So what has this got to do with eBay Australia I hear you asking??  Well, here in Australia, it is a great opportunity to have all our listings offering international postage, that way our Australian based listings will be coming up in the searches that people in the USA do to find the items they want.

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